In the Early Days of Merge Tags Merge tags are common now, but there was a time when it was new technology. Imagine gathering the staff in the mail room and pointing out how key paragraphs of the latest fundraiser were personalized for each individual.  Then there was Cobb’s Chicken Take Out. Someone keyed in their donation to The Old Time Gospel Hour under the name, “Chicken Take O. Cobbs.” And why not? The last name needs to be last, right?…